NFC technology has already become one of the best technologies out there for the best customer engagement. NFC is the way to directly connect brands to the end-user in a highly customised format which makes it easy for anyone to use, with the only requirement of a smartphone or a tablet. Magazines, in-store displays, bus and subway posters, etc. all offer opportunities for customers to tap and NFC tag with their smart phones and/or wearables:
- Dive deeper and get more information about your product/service
- Watch videos
- Find nearby store locations
- Connect to social proof (testimonials, social media)
- Read product reviews
- Access unique discount code rewards