Don’t let your competition take advantage of the latest in mobile marketing before you do!
NFC technology is used by big brands and small businesses to promote their products, create brand awareness and retention, and improve the overall experience for the end-user. Already, an estimated 1.4 billion smartphones have NFC readers, and that number is rising rapidly.
Mobile marketing with NFC creates an interactive fun factor for the end-user, and NFC’s interactive nature makes brand experiences engaging and unforgettable. As a result, a brand can personally connect with its target audience in a much cooler and more impactful way!
Our platform connects seamlessly with our contactless tags to provide a simple and effective way to enable further engagement with your store, brand or centre for the vast majority of customers who use their mobile phone whilst shopping with no app download required.
As the retail environment continues to evolve in the UK, we can expect savvy retailers and centre management marketers to start using NFC tags, cards and labels to create a greater level of value by implementing NFC touchpoints throughout physical locations that launch a digital experience ranging from additional product information, loyalty offers and competitions through to buying guides or even live chat functionality to answer questions (either with a human or highly contextual AI driven chatbots).
NFC labels can boost the entire customer experience – presale, in-store during the sale, and even after-sale giving retailers more opportunity than ever before to engage with customers through their mobile phones.
